Rodrigo Galdino

Rodrigo "Rod" Galdino is a designer, artist, and concept artist based in Southern California. A Star Wars and NASA enthusiast, he began his career in 2000 as an intern at VW Design in Brazil. He gained extensive experience as an interior designer for major OEMs like VW, GM, Ford, and VW/Audi Design Center in Santa Monica. In 2016, he transitioned to startups, working at Karma, FF, FAW, and Fisker. By 2022, he became Director of Interior Design at Canoo, responsible for the NASA’s CTVs design development. Rod recently rejoined VW DCC as the Lead for Interior Design. He also teaches at ArtCenter College of Design, in Pasadena.

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Presentation

Unleashing innovation: fostering creative synergy between engineering and design

This lecture will unveil and demystify design, highlighting its pluralistic and interconnected nature through examples from the automotive industry, product design, and architectural history. With 24 years of experience, the speaker will also explore the nuances of the profession and how its mindset has evolved over the years. Surprising conclusions will shed light on the often misunderstood field of Design, offering new perspectives and insights.