As vehicle interiors evolve into experience-led, software-defined spaces, lighting is no longer just a styling or engineering consideration. This session explores how lighting, displays and cabin architecture converge to shape user experience, brand identity and future in-vehicle use cases. Moving beyond lighting engineering, the discussion focuses on lighting as an interface and value driver, bridging design intent, electronic architectures and OEM strategy to redefine how occupants perceive and interact with the cabin.

• How interior lighting is increasingly used as a UX, brand differentiation and emotional design tool, reinforcing identity across vehicle platforms
• The growing integration of ambient lighting with HMI, displays, ADAS feedback and personalization, enabling intuitive and context-aware interactions
• How lighting strategies are evolving in the era of software-defined vehicles (SDVs), including over-the-air updates, feature enablement and regional regulatory influences
• Why successful lighting concepts require closer alignment between design, electronics and OEM product strategy to deliver scalable, future-ready solutions