Burcin Kesercioglu
CMF designer and strategist,
CMF Consultancy (Wonderful CMF), previously chief CMF designer at Lynk&Co
Burcin Kesercioglu is a CMF design leader with more than 20 years of experience in automotive and industrial design, including previous CMF roles at Lynk&Co, Fiat and Volvo Trucks. She develops CMF strategies that connect brand vision with user needs, leading cross functional teams through the process, and has a strong focus on storytelling and innovation, creating meaningful designs with lasting impact.